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When premium brands want to drive massive urgency and sales volume without resorting to cheap discounts, they call Bikestakes.
In Q3, we partnered with Sent Athletics—a high-end streetwear and training brand—to engineer a custom "Syndicate Drop." Their goal was simple: clear out seasonal inventory and acquire thousands of new, highly engaged email leads.
The Strategy: The 5X Multiplier Instead of just listing their gear on our site, we built a dedicated, co-branded landing page. For a strict 48-hour window, any Sent Athletics gear purchased through the Bikestakes platform didn't just earn standard sweepstakes entries—it earned a 5X Entry Multiplier.
A $50 hoodie suddenly gave the buyer 250 chances to win a custom motorcycle.
The Execution Sent Athletics pushed the Bikestakes link to their audience, while we heavily promoted their gear to our massive list of gearheads. We handled the payment processing, the entry tracking, and the sweepstakes legal compliance. Sent Athletics simply fulfilled the orders.
The Results The urgency created by the 48-hour multiplier was staggering.
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Inventory: Sold out of all allocated capsule items in under 48 hours.
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Acquisition: Sent Athletics gained massive brand exposure to an entirely new demographic of high-intent buyers.
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Customer ROI: The buyers got premium gear and a high-value sweepstakes opportunity.
By leveraging the Bikestakes Sweepstakes-as-a-Service engine, Sent Athletics achieved their highest grossing weekend of the quarter with zero technical headaches.
Ready to Scale Your Brand? We help radio stations, apparel brands, and retailers turn motorcycle giveaways into high-converting marketing engines.
